AutomationTasks

Scrape Social

Extract data from a Social profile.

Task type: Scrape LinkedIn

Use Scrape Social to extract data from a known social profile URL.

Run behavior

  • Side effects: This task is read-only or computation-only by default. It returns data for later steps rather than directly writing records or sending messages.
  • Credit usage: This task can consume organization credits or model/research capacity depending on your plan and configuration.

When to use this task

  • Gather profile context for a contact or account.
  • Use a profile URL from a record field as workflow context.
  • Prepare social profile data before an enrichment or messaging step.

Setup tips

  • Pass profile URLs from inputs or record fields when available.
  • Use caching settings deliberately to control freshness vs reliability.
  • Treat profile data as context that should be validated before record updates.

Examples

Personalize outreach from a profile

Scrape a contact social profile, then use AI Prompt to draft a short personalization note.

Outputs

  • Profile data returned by the configured scraping provider.

Common pitfalls

  • Using generic search terms instead of a profile URL.
  • Assuming every profile has the same fields available.
  • Writing scraped profile data to CRM fields without review.

Reference details

These details are generated from the workflow task registry and match the fields available in the builder.

Required fields

  • profileUrl

Variable-aware fields

Fields that accept variable references ({{ inputs.x }}, {{ steps.N.y }}) from the workflow's variable graph:

  • profileUrl

Liquid template fields

Fields that are rendered through Liquid (variables plus filters and control flow):

  • profileUrl

Builder guidance

When the Workflow Builder Genie configures this task, it follows this guidance:

Use contact Social URLs from inputs or record fields when available.

Default configuration

New instances of this task start with the following configuration:

{
  "name": "Scrape LinkedIn",
  "outputKey": "scrape_linkedin",
  "taskType": "Scrape LinkedIn",
  "description": "",
  "scrapeType": "profile",
  "profileUrl": "",
  "vendor": "auto",
  "useCache": "if-recent",
  "fallbackToCache": "on-error"
}

On this page